Reader,

One of the biggest lies business owners believe about publicity is this:

“I need to know someone.”

And because they do not personally know anyone in the media, they assume the door is closed... or guarded by a tiny publicist goblin with a clipboard.

But that is not how this works.

You do not need to “know someone” to get media coverage.

Yes, you need to know who to contact and what to say once you find them.

It's not the same.

I once worked with a business owner who was convinced publicity was completely out of reach because she had zero media connections.

She was a local service provider, an esthetician, with a small audience and a very real expertise.

But every time we talked about pitching, she said the same thing:

“I wouldn’t even know where to start.”

That is where a lot of people get stuck because they open a blank Google search bar, type something like “how to get featured in media,” and immediately feel like they need to lie down.

So I made it simple.

1. I picked one outlet that her ideal clients already trusted.
2. Then we figured out who actually covered her kind of topic.
3. Then we looked at what that person had already published, because this is where the magic little clues live.
4. Then we built a pitch around something timely, useful, and very easy to say yes to.

She was not pitching:

“Hi, I’m amazing. Please feature me.”

She pitched a specific idea tied to a problem people were already dealing with.

...And that pitch turned into a podcast interview.

...Then that podcast interview gave her something to share.

...Then that share made her look more credible.

...Then more people started paying attention.

That is what publicity does. It gives people a reason to trust you faster.

And here is the part I really want you to hear:

She did not get featured because she had connections. She got featured because she made the decision easy.

Inside Pitch Publicity Profit, I show you how to do that.

You’ll learn how to:

• Figure out what makes you worth featuring
• Find the right people to pitch
• Turn your expertise into story ideas the media actually want
• Use a pitch template so you are not starting from scratch
• Stop treating publicity like a secret club you were not invited to

Because the contact information is not the hard part. The hard part is knowing what to send once you find it, and that is exactly what we fix inside the bootcamp.

Right now, you can get Pitch Publicity Profit for half off during my Half-Off Heatwave.

It is normally only $37, but with the code HALFOFF, you can get it for just $18.50.

And yes, all the bonuses are still included:

🔥 Interviews with successful freelance writers who interview business owners and experts every day
🔥 The Personal Branding Workbook
🔥 The “Fill in the Blanks” Pitch Template
🔥 The Exact Pitch that booked a live 5-minute TV segment in a top 30 market
🔥 The SOS Formula to help you find media opportunities without wasting your life online

➡️ GET PITCH PUBLICITY PROFIT HERE ⬅️

Use code HALFOFF at checkout.

The Half-Off Heatwave expires tomorrow.

So if you have been telling yourself, “I’d love media coverage, but I don’t know anyone,” consider this your very friendly shove.

You do not need to know someone. You. just need to know what to do next.

Christina

P.S. If you’ve been waiting until you feel more connected, more confident, more polished, or more “ready,” this is exactly why I made Pitch Publicity Profit.​

For $18.50 with code HALFOFF, you’ll get the

✔️ 3-hour bootcamp,

✔️ the Personal Branding Workbook,

✔️ the Fill-in-the-Blanks Pitch Template,

✔️ the Exact Pitch,

✔️ the SOS/HARO Formula, and

✔️ interviews with freelance writers who are literally looking for people and stories to feature.

You do not need to keep guessing, wondering who to pitch, or keep hoping the right person magically finds you.

You need a plan, a pitch, and a reason to finally send it.

➡️ GET PITCH PUBLICITY PROFIT ⬅️

Use code HALFOFF before the Half-Off Heatwave ends tomorrow.