Hi again.

A few years ago, I talked to a business owner who wanted media coverage so badly.

She had a great organizing business, knew her stuff, had happy clients, and could talk about her industry all day long without taking a breath.

But when I asked her if she had ever pitched herself to the media, she immediately said:

“Why would they care about me?”

Oof.

The tiny sentence that keeps so many brilliant business owners hidden.

She thought she wasn’t "big enough" yet.

Not enough followers, name recognition, or fancy credentials.

So instead of pitching herself, she kept waiting until her audience was bigger, her website looked better, she had more clients, and felt more official.

Basically, waiting until the magical PR fairy floated into her office wearing a blazer and whispered, “You are now worthy of local news.”

That fairy is rude, and she does not exist.

Here’s what I told her:

The media does not need you to be famous. They need you to be useful.

Instead of pitching herself as a business owner who wanted attention, she pitched a timely, helpful idea tied to what her ideal clients were already thinking about.

“Three things families should declutter before summer break so their homes don’t turn into a tiny indoor landfill by June 13.”

That is a useful story that gives a producer, editor, writer, or podcast host something their audience can actually use.

And guess what? She got the feature because the angle made sense!

Say it with me:

You do not need to be a household name to get media coverage.

You need to know how to take what you already know and turn it into a pitch people actually want to say yes to.

That is exactly what I teach inside my bootcamp, Pitch Publicity Profit.

In 3 hours, I’ll help you figure out:

• What makes you different from everyone else who does what you do
• What kind of story ideas the media actually want
• How to pitch yourself without sounding awkward, desperate, or boring
• How to stop waiting until you’re “big enough” and start getting seen now

I’m running a Half-Off Heatwave for the next four days.

The bootcamp is already only $37.

But for the next four days, you can get it for half off with the code:

HALFOFF

Because if the thing holding you back is “I’m not big enough yet,” I need you to hear me:

You are not too small for media coverage.

You are probably just pitching the wrong story. Or worse, not pitching at all.

Let’s fix that.

→ GET PITCH PUBLICITY PROFIT HERE ←

Use code HALFOFF at checkout.

Your future “as seen in” section is waiting.

Christina

P.S. Oh yeah, because apparently I cannot simply put one thing on sale and behave like a normal person…

I’m also including a few bonuses with Pitch Publicity Profit.

You’ll get:

Bonus 1: Interviews with successful freelance writers​
These are the people who interview business owners, experts, and entrepreneurs every day, so you can hear what they actually look for when deciding who to feature.

Bonus 2: The Personal Branding Workbook​
So you can figure out what makes you different, instead of sounding like every other person in your industry wearing a slightly different cardigan.

Bonus 3: The “Fill in the Blanks” Pitch Template​
Because staring at a blank screen and whispering “please like me” to a journalist is not a strategy.

Bonus 4: The Exact Pitch​
The real pitch one of my Media Mentoring clients used to book a live 5-minute TV segment in a top 30 market, less than two days after hitting send.

Bonus 5: The SOS/HARO Formula​
This is my updated version of the system I use to find media opportunities without wasting your life refreshing the internet.

All of this is included.

And with the code HALFOFF, you get the whole thing for just $18.50 for the next four days.

That is less than lunch, a Stanley Cup accessory, or one regrettable Target trip.

→ GET PITCH PUBLICITY PROFIT HERE ←

Use code HALFOFF at checkout.