Holy smokes, it’s a busy week… but I didn’t want to leave you hanging this Thursday morning. Just after midnight, I got back from Palm Springs where I spoke at ALT Summit with a bunch of ah-mazing women entrepreneurs and creators. Hello to all the new friends I met there! And today, I’m off to New York City to shoot a segment in the morning for Health Uncensored! with Dr. Drew. Yes, that’s South Florida > Palm Springs > South Florida > New York City > South Florida in six days. Saturday, I’m taking a nap! After you earn media coverage... I’m going to keep this one short and sweet, but give you something SUPER valuable. How do I know? It’s something I’ve seen so many people ask for time and time again. “What do I do after I appear on a podcast?” I used to just send people to a podcast episode where I talked about this, but last week in The Lab, a fellow member said, “This is gold! You should turn this into something.” So, instead of sharing the podcast episode, here it is in PDF form. Click here to download 35 Things to Do After You Earn Media Coverage and treat it as a checklist. No, you don’t need to do all 35, but there are some good ones in here that will make your podcast guest appearance, TV segment, article mention, speaking opportunity, etc. last a helluva lot longer. Okay, now I’m off to pop a Xanax and get on another plane. (I have a fear of flying. And heights… so that made taking the tram to the top of a mountain in Palm Springs a tad stressful.)
When you're ready, here's how I can help... 1️⃣ Spend less than an hour learning the 5 simple steps to getting featured in the media without spending money on ads. This masterclass is FREE! 2️⃣ In three hours, learn how to pitch the media to earn publicity and turn it into profit. Click here to join our bootcamp now. 3️⃣ Are you ready to bring PR in-house? In my Media Mentoring Program, you or a VA can learn how to become a publicist with the skills of a big PR agency. 4️⃣ Want to build a 6-month strategy using our proprietary YES Method? Click here and let’s make it happen! 5️⃣ Want our team of journalists to take all of this off your plate? Click here to set up a call with the Media Maven team about our done-for-you PR services. |
Learn step-by-step how businesses are earning media exposure (without ads) from a TV reporter turned PR agency owner every Thursday.
Yesterday morning, I was on a call with one of my masterminds and someone asked a question about SEO. I jumped at the chance to recommend RankIQ as a tool I used for SEO keyword research. I’ve talked about why I love it before, but I have to give you a real-life example of how a blog post turned me into a customer the same day. My son and I are starting a vending machine business. I just bought my first one… but it’s in Ohio and I’m in Florida. So, I searched something like “how to ship a...
One of the trickiest parts of public relations is proving ROI. It’s not always easy to show a direct line between media coverage and sales, even though we know that brand exposure leads to business growth. When a friend recommends a book to me, I buy it. But the author and publisher don’t know that I bought it based on that word-of-mouth recommendation. Media coverage is kinda like that. Measure it... or at least try to But here’s the good news: Digital PR makes it way easier to showcase the...
I’m back from Lisbon, Portugal where I got to see the sights and hang out with my new friends at Storyblok. Click here to go on a tour through the streets with me! I also visited the oldest bookshop in the world. How cool is that?! My Satellite Media Tour Another kind of tour I went on this week was a satellite media tour for Discover the Palm Beaches. An SMT is a way for experts, celebrities, or company spokespeople to give interviews to multiple TV and radio stations without leaving one...