Learn step-by-step how businesses are earning media exposure (without ads) from a TV reporter turned PR agency owner every Thursday.
Wanna make đź’° writing? Open this.
I’m back from California!
This time, it was NOT for business, but pleasure.
My husband and I spent a few days there for my birthday and tried to “Come on Down”, but we weren't called.
However, we did get seats in the front row, so you will see us on The Price is Right on Monday, February 26th!
Health Uncensored! with Dr. Drew
While we were in California, the series premiere episode of Health Uncensored! with Dr. Drew aired on Fox Business.
If you missed it, you can catch the replay on Hulu or watch the segments on the website.​
The next episode is Sunday, February 4th at 5:30 ET / 2:30 PT on Fox Business.
When Clients Ask…
​
​Sometimes clients will ask, "Why did our competitor get featured in top-tier media, but not us?"
Based on my experience as a journalist and owner of a publicity and content creation agency, here are some reasons why.
1. Your business may be relatively new, with an underdeveloped website, limited social media content, or restricted product availability.
Consider starting with trade and local media to build your reputation.
2. PR is a long-term game.
Big placements often result from consistent efforts and building media relationships over months or years.
Don't give up too soon; smaller wins pave the way for bigger ones.
3. Enhance your online presence, engage with reporters, and share industry expertise on your website, blog, social media, or other platforms to make it easier for media to find you.
There are three more reasons.
​Click here for all six.​
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When you’re ready, here are some other ways I can help you.
1. Spend less than an hour learning the 5 simple steps to getting featured in the media without spending money on ads. This masterclass is FREE!​​​​
2. In three hours, I’ll teach you how to pitch the media to earn publicity and turn it into profit. Click here to join my bootcamp now.​​​​
3. Are you ready to bring PR in-house? ​​In my Media Mentoring Program​​​, you or a VA can learn how to become a publicist with the skills of a big PR agency.
4. Want me and my team of journalists to take all of this off your plate? ​​Click here to set up a call with the Media Maven team about our done-for-you PR services.​
Become a Media Maven
Learn step-by-step how businesses are earning media exposure (without ads) from a TV reporter turned PR agency owner every Thursday.
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Hi there, I once talked to a real estate agent who had been “meaning to pitch herself” for almost a year. You know the kind of “meaning to” I’m talking about. She had a great story, expertise, strong point of view, and a very specific seasonal angle that would have been perfect for local TV, podcasts, and online articles. But she kept waiting. Which is how we all end up standing in the kitchen six months later, eating shredded cheese straight from the bag and wondering why nothing has...
Reader, One of the biggest lies business owners believe about publicity is this: “I need to know someone.” And because they do not personally know anyone in the media, they assume the door is closed... or guarded by a tiny publicist goblin with a clipboard. But that is not how this works. You do not need to “know someone” to get media coverage. Yes, you need to know who to contact and what to say once you find them. It's not the same. I once worked with a business owner who was convinced...