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Holy smokes friends. The COVID got me baddddd. I’ve never been so sick before in my life, but I’m slowly getting back to normal, so here we are. Stop Holding Yourself Back Ever dreamed of becoming a household name but don’t quite know how to snag that spotlight online, in print, on TV, or as a podcast guest? Here are three common hurdles that might be holding you back from regular media exposure: Which one resonates with you? 👉🏻 PROBLEM NO. 1 You might think you need a publicist to get big-time exposure, and without one, it feels impossible. Maybe you don’t feel “ready” or “successful enough” to be featured in your dream media outlets, so you’re not even trying. 👉🏻 PROBLEM NO. 2 You worry your audience isn’t big enough, so you’re afraid that if you pitch yourself, no one will care. The size of your email list or social media following might make you feel unworthy of the attention you crave. 👉🏻 PROBLEM NO. 3 You know exactly where you want to be featured, but you’re clueless about how to contact the right decision-maker. It can feel overwhelming, like trying to navigate without a map and having zero connections in the media world. How do you even find the right person’s contact info? YOU’RE NOT ALONE... I chat with tons of passionate entrepreneurs who have brilliant products, services, or expertise that would make fantastic features, but they struggle to get noticed. They either: 1. Tried pitching to the media but got no response. 2. Are scared to put themselves out there, fearing they’re not “big enough.” No matter how hard you try, if you’re still struggling to get your business the attention it deserves, trust me, you’re in good company. Sound familiar? Let’s tackle these challenges together and get you the exposure you deserve! Ready for a game-changer? If those hurdles sound all too familiar, I’ve got just the thing to help you break through: My $37 bootcamp called Pitch, Publicity, Profit… yes, it’s just $37. Why this bootcamp rocks: 🚫 No 20+ video modules to slog through. 🚫 No endless hours of coaching calls. 🚫 No year-long processes that may or may not work. Just the essential strategies you need to grab the media’s attention, grow your audience, and get them jumping into your DMs wanting what you have! Bonus: Full access to replays… forever! Don't miss this chance to get the exposure your business deserves. Check it out now and start seeing results!
Media Opportunities Casey Clark needs sources for two stories she's working on. Can you help?
Email her at CaseysCursor@gmail.com. Good luck!
The next time I reach out, I hope it’s from my brand-new home office. Jeez, these renovations take a lot longer than planned, huh? In the meantime, I’m taking the opportunity to turn my children into minimalists by getting rid of most of their toys they don’t pay with. (They won’t even notice.) Have a great weekend, friend! |
Learn step-by-step how businesses are earning media exposure (without ads) from a TV reporter turned PR agency owner every Thursday.
I love a checklist. Like, deeply. If there is a box next to a task, I want to check it. I don’t care if I wrote down “pop open a Coke” after I already drank the damn Coke. That box is getting checked. So, I decided I needed some structure. But not a rigid, corporate-looking schedule that makes me want to throw my laptop into a lake. I'm not that girl anymore. More like a realistic weekly plan that helps me stay focused on the things I care about right now. So I opened ChatGPT and basically...
Hi there, I once talked to a real estate agent who had been “meaning to pitch herself” for almost a year. You know the kind of “meaning to” I’m talking about. She had a great story, expertise, strong point of view, and a very specific seasonal angle that would have been perfect for local TV, podcasts, and online articles. But she kept waiting. Which is how we all end up standing in the kitchen six months later, eating shredded cheese straight from the bag and wondering why nothing has...
Reader, One of the biggest lies business owners believe about publicity is this: “I need to know someone.” And because they do not personally know anyone in the media, they assume the door is closed... or guarded by a tiny publicist goblin with a clipboard. But that is not how this works. You do not need to “know someone” to get media coverage. Yes, you need to know who to contact and what to say once you find them. It's not the same. I once worked with a business owner who was convinced...