Sorry for slacking on the weekly newsletter – things have been super busy around here! So, what have I been up to? I'm wrapping up my time on Health Uncensored with Dr. Drew. Dr. Drew is amazing and I've loved working with him. I'm finishing my final project with them before the next two episodes are shot in the studio this month. I also had a fun shoot with my daughter this past weekend. Check out this 1-minute video that sums up our day. Don't miss the special edition of Designing Spaces on Lifetime TV on September 18th. I love my position at Storyblok. I'm learning so much because I've never done PR and communications internally before – I've always been hired as an outsider, so the nerd in me is thrilled to learn different things from different people. Plus, the company culture is incredible. They're even sending me to Portugal for a team meeting this fall. Two European trips in one year?! What?! And, of course, there's that whole family-with-three-kids thing, you know? Oh, and my home addition is finally done. I have a home office now! After almost 10 years of working from home, I finally have a dedicated office space. Click here to take the tour! Be an AuthorMy friend (and New York Times bestselling author) Anna David is the CEO of a book publishing house for entrepreneurs. She’s the one who taught me everything I needed to know to self-publish my book, Become a Media Maven. The prices are quite steep (up to $100,000 for a full writing and editing project under their imprint) but they have a brand-new program she shared with me and told me I can share with you. The best part? I can get you a discount 🥳 It’s their Emerging Author Program and it’s an exceptional opportunity for people who want to publish books at the top level but don’t have six figures to spend. Here’s what’s included: 📖 Prestigious Publishing Imprint: Authors will publish under one of Legacy Launch Pad’s esteemed imprints, distancing themselves from the self-publishing stigma and aligning with a company renowned for producing New York Times, Wall Street Journal, and USA Today bestselling titles. 💻 Comprehensive Training: Participants will gain access to an extensive training suite that includes 23 engaging videos, audio MP3s, PowerPoint presentations, and 30 valuable PDFs filled with swipe copy, cheat sheets, and more, all designed to equip them with our proprietary methods and techniques. 🧠 Personalized Coaching: Each author will receive one-on-one coaching from one of Legacy Launch Pad’s dedicated team members, ensuring they effectively implement the strategies and maximize their potential. The investment for this program is two payments of $2,500—an incredible 95% less than their top package. It’s a selective program but if you note in your application that you know me, not only will you get 10% off if you’re accepted but you’ll also be pushed to the front of their line! Authors must complete their manuscripts within one year of enrollment… and writing and editing services are not included. That part’s on you! How I Can Help 1️⃣ Spend less than an hour learning the 5 simple steps to getting featured in the media without spending money on ads. This masterclass is FREE! 2️⃣ In three hours, learn how to pitch the media to earn publicity and turn it into profit. Click here to join our bootcamp now. 3️⃣ Are you ready to bring PR in-house? In my Media Mentoring Program, you or a VA can learn how to become a publicist with the skills of a big PR agency. |
Learn step-by-step how businesses are earning media exposure (without ads) from a TV reporter turned PR agency owner every Thursday.
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One of the trickiest parts of public relations is proving ROI. It’s not always easy to show a direct line between media coverage and sales, even though we know that brand exposure leads to business growth. When a friend recommends a book to me, I buy it. But the author and publisher don’t know that I bought it based on that word-of-mouth recommendation. Media coverage is kinda like that. Measure it... or at least try to But here’s the good news: Digital PR makes it way easier to showcase the...