Learn step-by-step how businesses are earning media exposure (without ads) from a TV reporter turned PR agency owner every Thursday.
Fast track your way to being an author 📚
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Sorry for slacking on the weekly newsletter – things have been super busy around here! So, what have I been up to? I'm wrapping up my time on Health Uncensored with Dr. Drew. Dr. Drew is amazing and I've loved working with him. I'm finishing my final project with them before the next two episodes are shot in the studio this month. I also had a fun shoot with my daughter this past weekend. Check out this 1-minute video that sums up our day. Don't miss the special edition of Designing Spaces on Lifetime TV on September 18th. I love my position at Storyblok. I'm learning so much because I've never done PR and communications internally before – I've always been hired as an outsider, so the nerd in me is thrilled to learn different things from different people. Plus, the company culture is incredible. They're even sending me to Portugal for a team meeting this fall. Two European trips in one year?! What?! And, of course, there's that whole family-with-three-kids thing, you know? Oh, and my home addition is finally done. I have a home office now! After almost 10 years of working from home, I finally have a dedicated office space. Click here to take the tour! Be an AuthorMy friend (and New York Times bestselling author) Anna David is the CEO of a book publishing house for entrepreneurs. She’s the one who taught me everything I needed to know to self-publish my book, Become a Media Maven. The prices are quite steep (up to $100,000 for a full writing and editing project under their imprint) but they have a brand-new program she shared with me and told me I can share with you. The best part? I can get you a discount 🥳 It’s their Emerging Author Program and it’s an exceptional opportunity for people who want to publish books at the top level but don’t have six figures to spend. Here’s what’s included: 📖 Prestigious Publishing Imprint: Authors will publish under one of Legacy Launch Pad’s esteemed imprints, distancing themselves from the self-publishing stigma and aligning with a company renowned for producing New York Times, Wall Street Journal, and USA Today bestselling titles. 💻 Comprehensive Training: Participants will gain access to an extensive training suite that includes 23 engaging videos, audio MP3s, PowerPoint presentations, and 30 valuable PDFs filled with swipe copy, cheat sheets, and more, all designed to equip them with our proprietary methods and techniques. 🧠 Personalized Coaching: Each author will receive one-on-one coaching from one of Legacy Launch Pad’s dedicated team members, ensuring they effectively implement the strategies and maximize their potential. The investment for this program is two payments of $2,500—an incredible 95% less than their top package. It’s a selective program but if you note in your application that you know me, not only will you get 10% off if you’re accepted but you’ll also be pushed to the front of their line! Authors must complete their manuscripts within one year of enrollment… and writing and editing services are not included. That part’s on you! How I Can Help 1️⃣ Spend less than an hour learning the 5 simple steps to getting featured in the media without spending money on ads. This masterclass is FREE! 2️⃣ In three hours, learn how to pitch the media to earn publicity and turn it into profit. Click here to join our bootcamp now. 3️⃣ Are you ready to bring PR in-house? In my Media Mentoring Program, you or a VA can learn how to become a publicist with the skills of a big PR agency. |
Become a Media Maven
Learn step-by-step how businesses are earning media exposure (without ads) from a TV reporter turned PR agency owner every Thursday.
Hi there, I once talked to a real estate agent who had been “meaning to pitch herself” for almost a year. You know the kind of “meaning to” I’m talking about. She had a great story, expertise, strong point of view, and a very specific seasonal angle that would have been perfect for local TV, podcasts, and online articles. But she kept waiting. Which is how we all end up standing in the kitchen six months later, eating shredded cheese straight from the bag and wondering why nothing has...
Reader, One of the biggest lies business owners believe about publicity is this: “I need to know someone.” And because they do not personally know anyone in the media, they assume the door is closed... or guarded by a tiny publicist goblin with a clipboard. But that is not how this works. You do not need to “know someone” to get media coverage. Yes, you need to know who to contact and what to say once you find them. It's not the same. I once worked with a business owner who was convinced...
Yesterday, I told you that you do not need to be “big enough” to get media coverage. Today, I want to tell you something that may make you feel even better: Sometimes, you do not even need to pitch. I know. As someone who teaches people how to pitch the media, that sounds like I just walked into my own sales email and kicked over the furniture. But hang with me. A couple of weeks ago, I was featured in Florida Weekly for my Little Free Library. If you're new here, I post about books on the...