Learn step-by-step how businesses are earning media exposure (without ads) from a TV reporter turned PR agency owner every Thursday.
Media Opportunity in Women’s Health Magazine
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Media coverage is super easy when a national producer reaches out to you out of the blue, right? That’s what happened to me after I started working on some Super Bowl party decorations. Of course, the theme was Taylor Swift. When I posted my BINGO cards on TikTok, someone took notice and sent me a DM to be included in her story about my Super Bowl era. The moral of the story? Overpost it all. You never know who could see it. My NEW WebsiteIs anyone really happy with their website? I feel like sometimes I am, then I get an idea or my goals change… and it’s back to the drawing board. So, I did a thing. For years, ChristinaNicholson.com redirected to MediaMavenAndMore.com. Not anymore! Now, ChristinaNicholson.com is my personal brand website and MediaMavenAndMore.com is my agency website. Obviously, there is going to be some overlap, and I still have lots of tweaking to do, but the goal is this… ChristinaNicholson.com: All about me and what I do outside of agency work, like one-off projects MediaMavenAndMore.com: All about the publicity and content creation agency that does not necessarily include me, but my team instead I made this super easy too. I paid the company I use for website maintenance $100 to duplicate my Media Maven site and made changes to Christina Nicholson from there. Still to come… a color change for my personal website, a new image for Media Maven, etc. Any other suggestions? Media OpportunityWant to be in Women’s Health Magazine? Check out this tweet!
When you’re ready, here are some other ways I can help you.1. Spend less than an hour learning the 5 simple steps to getting featured in the media without spending money on ads. This masterclass is FREE! 2. In three hours, I’ll teach you how to pitch the media to earn publicity and turn it into profit. Click here to join my bootcamp now. 3. Are you ready to bring PR in-house? In my Media Mentoring Program, you or a VA can learn how to become a publicist with the skills of a big PR agency. 4. Want me and my team of journalists to take all of this off your plate? Click here to set up a call with the Media Maven team about our done-for-you PR services. |
Become a Media Maven
Learn step-by-step how businesses are earning media exposure (without ads) from a TV reporter turned PR agency owner every Thursday.
Pitches and press releases are not the same thing. Not even close. One is like a DM. The other is a company memo. A pitch is the “why.”Why someone should care.Why they should cover your book.Why your story matters right now. A press release is the “what.”What happened.What the book is.What your company did on Tuesday at 3:27pm. Think of it like this: Pitch = Dating Profile Bio It’s charming, short, and gives people a reason to swipe right (aka cover your story). Press Release = LinkedIn...
Here’s the thing about pitching the media… they usually don’t respond. At all. I’ll spend time putting together what I think is a killer pitch, hit send, and then… tumbleweeds. My inbox is just sitting there like, “Nice try.” And on the rare occasion you do get a response? It’s often, “Sure, we’ll cover this for $$$.” Basically, an ad. But without any of the real details you’d expect if you were actually buying advertising… no demographics, no reach, none of the things a legit ad salesperson...
Everyone’s chasing “likeable.” And that’s exactly why they’re forgettable. At Creator Hub, I listened to two women who’ve sold $25 million in online courses, and they said something most people are too scared to admit: Being liked isn’t the goal. Being remembered is. And what sticks with people? A strong reaction. Not fake. Not mean. Just authentic enough to spark emotion. Love or hate… either works. The only thing that doesn’t spread is indifference. How's this for polarizing?! So where do...