Trick to pitching Forbes


I’ve been out of the pitching game for a while… and it’s harder than it used to be. Granted, I’m currently trying to: a.) land the hardest kind of media (national TV), b.) during the toughest time (an election year), and c.) with experts who don’t live in the country. Still, I’m learning that I need to do things differently. Here are some tweaks I’m making and reminders I’m telling myself: Send a tweet that says “Hey, @person. I dropped you a quick line on a story idea about the topic for...